PURE WEAR describes the purest fibre and represents the highest standard of ecologically optimized and non-toxic textiles. The cotton of all products bearing the certificate "PURE WEAR" comes from controlled organic cultivation. The aim is to produce attractive fashion of high quality for the consumer, while reducing the strain on soil, water and cotton farmers as much as possible.

What we do:

We analize processes and chemicals to make sure that PURE WEAR products do not harm health and safety of workers, environment and consumers. Textiles that pass this test can be called 'skin-friendly'. The analysis of the production concerning products and processes, helps to avoid quality problems. Additionally, all relevant production processes will be analyzed regarding efficiency, consumption and environmental aspects. A quick-scan of the social performance is included in the analysis.

Advantages for retailers and consumers:

PURE WEAR products fulfill highest textile standards, preventing potential risks for consumers. It allows marketing with skin-friendly articles and supports the identification of PURE WEAR producers. Additionally, the risk of critical reports in mass media is substantially reduced.

Contact Details:

Systain Consulting (Middle East)

Serpil Gürci
Basin Expres Yolu
Cemal Ulusoy Cad. Kat:2
Enco Tesisleri
34620 Yenibosna-Istanbul
Tel: +90 212 697 68 00
Fax:+90 212 696 01 00
» E-Mail





Advantages for producers:

PURE WEAR products fulfill the highest textile standards and offer the producer a wide range of know-how. It entails know-how about processes and thereby helps to improve quality and efficiency.
PURE WEAR producers will be recognised by the OTTO Group as PURE WEAR partners.
 
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